Top Five Ways to Be the Best Online Service Provider You Can Be

Selling Services

If your entrepreneurial venture is being a service provider, you want to provide the best service possible and be the number one person that people go to when they need your particular service. There are a lot of various service providers on the Internet these days, no matter if you’re talking about freelance writing industry, graphic design, programming or any other service.

There are professionals with huge price tags and sites like Fiverr that make some services incredibly cheap, but no matter which part of the spectrum you’re at, there are some great ways to be the best service provider possible.

1. Don’t charge prices based on the market, especially if you’re trying to undercut the competition. Price your services based on what you think they’re worth and don’t worry if some people are willing to pay the price because you’ll find people looking for quality work like yours that are willing to pay good money for it.

2. Be consistent with all of your clients even if they don’t know each other. Charge the same basic prices (for identical work) to all of the clients that you have, promise the same deadlines and standards, and don’t pick and choose policies based upon the client. If they ever do encounter each other you may lose both of them.

3. Double and triple check your work before you send it out. Even catching one or two minor mistakes could mean the difference between a client coming back or not, or telling other people about your services. Take a few extra minutes with every single project and make sure it is 100% what the client wanted and that it is your absolute best work.

4. Be okay with saying no. There may be some projects that you don’t want to work on and it doesn’t really matter what the reason is. You could have a moral objection or could be just too much work for the price that the person is willing to pay. The point is, be willing to say no to clients. They will respect you and not ask in the future.

A corollary to this is Don’t be afraid to fire a client. Some people are just too difficult to work with and not worth the trouble. Sometimes this is a personality conflict, meaning someone else would do a better job of serving that client, which would make all of you happier.

5. Figure out what people’s problems are and then try to solve them. If you can come up a solutions to people’s problems other than your regular services, you could make a great deal more money and could spark a business idea that will take you to the big time.

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5 Habits of Successful Entrepreneurs

Mindset, Productivity

What makes a successful entrepreneur? Of course, the answer to that is many different things, but one of them is definitely the ability to know what is going on within one’s own industry, within the world of business in general and especially with entrepreneurs and entrepreneurship.

Successful Entrepreneurs Monitor Their Industries

Successful business owners keep up on what is going on and stay informed of the latest trends, market shifts, and opportunities so that they can take any advantage they can get to make their business grow.

Successful Entrepreneurs Talk to Other Entrepreneurs

People in business for themselves don’t exist in a vacuum. Besides their customers, suppliers, and all of the other support systems that they have around their business, they also have friends and colleagues who are entrepreneurs. Keeping up with these people is one of the best ways that they have of staying informed.

Whatever the virtual water cooler happens to be of these entrepreneurs – usually a forum or social media network – they share information, give advice, and keep each other updated about business.

Successful Entrepreneurs Read

One thing that you will notice about those successful in the business world is that they tend to read publications, websites, and social media posts about their industry– and that includes books by some of the most successful motivational authors.

Successful people like to stay informed and they like to learn new things. There is so much information on the Internet that you could spend decades learning about a subject and still not know everything about it. Being as informed as possible is important to being as successful as possible.

Successful Entrepreneurs Use Information to Improve Their Business

All this information that entrepreneurs gather isn’t just going to sit stagnant, either. They are going to use this information to improve their business, increase their revenue or bring in more customers. Successful entrepreneurs know when they learned something useful and work to implement it as quickly as possible.

Successful Entrepreneurs Help Others

Another thing that you’ll see the more and more successful entrepreneurs that you get to know, is that they are always willing to help other people. They have been where the starting entrepreneur is and remember what it was like to enter the fray with only the basics. Most successful entrepreneurs are more than willing to share their knowledge.

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The Best Kinds of Content for Facebook Live

Facebook, Video

When creating content for Facebook Live – or any type of live video for that matter – you will quickly learn that some types work better than others. Some content is simply more engaging in a live format and works better that way, while other types just aren’t suited to this type of video.

For example, you probably wouldn’t create an ad on Facebook Live. This wouldn’t really benefit from the platform at all, and you wouldn’t have the ability to edit or format your video in the way you would expect to be able to for an ad.

So that’s an example of what doesn’t work. Now for what does work.

Lists

A top ten list is an ideal format for a live video for a number of reasons. For one, it gives you a structure that you can keep coming back to while still letting you speak relatively freely. At the same time, it will provide enough structure that someone joining you halfway through will know what the video is about and be able to catch up, especially if you use a whiteboard as a prop with your list.

Interviews

This could be an interview with yourself or with another person. Either way, you’ll have a great format for an engaging piece of content and you’ll additionally be able to get more questions from your audience. This is a great way to take advantage of the live format.

If the interview is with you, then you can call it an ‘AMA’ – Ask Me Anything.

Seminar

Seminars are very popular among internet marketers and work particularly well as part of a sales funnel. By taking this well-known format and putting it in a live video setting, you can actually make it into something much more exciting and unique for your visitors.

This will give your viewers the opportunity to interact with you and ask questions – significantly increasing the value of the seminar. And if you want an even more interactive format, consider looking into Blab as well.

Review

Reviews are a great way to sell a product and again, the live format will only add to this. That’s because a live review once again means you can answer questions and show off features you might otherwise have missed. Plus, this is the closest you can come to selling something to your audience face-to-face.

For More Info

To learn more about using Facebook Live in your business, check out our video course Facebook Live QuickStart.

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Do Successful Entrepreneurs Always Take Big Risks?

Mindset, Strategy

One of the things that makes people wary of entering the world of entrepreneurship is that they are not risk-takers by nature and they believe that they are going to be able to be a successful entrepreneur without taking huge risks.

One of the first things that always comes to mind is the business loan or investment in a company. A business loan for tens or even hundreds of thousands of dollars is certainly a risky venture, and when the economy is poor would-be entrepreneurs simply give up before they start because they are afraid of those risks. But do successful entrepreneurs always take huge risks?

The Truth about Successful Entrepreneurs

The truth is, while entrepreneurs do take risks once in a while and should take a risk if the chances of success are good, most entrepreneurs are actually very conservative when it comes to risk.

For example, a successful entrepreneur isn’t going to spend a hundred thousand dollars buying inventory for an online store without first spending a few hundred dollars in advertising in order to test how well the products sell. This gives the business owner real numbers to evaluate risk with a tiny investment.

How Entrepreneurs Reduct Risk

Entrepreneurs rarely become successful due to sheer chance. Although there have been a few cases where a person was in the right place at the right time, they still had to develop the product or offer and get it in front of people.

But the majority of the time, chance has almost nothing to do with it. Instead, analysis and smart decisions are the framework of their business, both things geared towards minimizing the risk as much as possible.

How Entrepreneurs Minimize Their Investment

Also, entrepreneurs look for ways to save money, even if it’s only a few dollars, because each cost-saving action can add up to quite a bit of money. That’s why they look for very low cost or free things that will allow them to make their business better without costing them anything.

Some examples of this are: software, marketing, web design, and much more. Successful entrepreneurs minimize the risk, save money wherever they can and end up with an investment that is engineered to succeed – and that’s the right way to approach entrepreneurship.

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How to Turn Your Ebook into Profits

Publishing

Ebooks are a revolutionary way to publish your book without incurring the costs of print production. All you need is a relevant and targeted subject and some inexpensive software, and you can transform your manuscript into a book.

The problem, in terms of actually seeing any profits from your ebook, is that the market is overwhelmed with ebooks, and many of them are not worth the time it takes to download them. Just because the ability exists to easily produce an ebook, doesn’t make it worthwhile.

Make sure your book does not simply rehash old material. You will injure your credibility as an author by claiming to offer valuable new insights and disappointing your audience with material they’ve read a zillion times before.

Spend enough time writing and revising your book to make sure it’s of the highest quality and presents the most current information. A good book will eventually sell itself; low quality will make it difficult to sell any future books you may write.

Assuming you have determined that you do indeed have a quality product that answers some question or need of your target audience with good information, how do you know how much to charge for it? Rule number 1: Set a price for your book equal to its value. An under-priced book will only give the impression that your book isn’t worth very much.

To figure out a fair price, estimate how much time you put into creating it and how difficult it was to transform the necessary information into understandable and engaging writing. Figure out how much your time and effort is worth, and then price it accordingly. The goal is for you to be adequately compensated for your talent, your time, and your effort.

Once you’ve figured out a price that is high enough to convey the value of the book, but not so high as to be out of the reach of your target audience’s mean budget, then it’s time to offer it for sale on your website. To attract sales, you will need to develop a promotional campaign, particularly if you are an unknown author.

There are multitudes of books about self-promotion that will guide you in your efforts. Choose a plan that is both creative and professional. Learn how to write a catchy yet informative press release, and send copies of your ebook to sites that specialize in ebook reviews.

Learn how to write powerful sales copy, or hire someone to write it for you. This is an essential. You absolutely need excellent sales copy to sell your book. Make sure the copy includes all the reasons your target audience needs your book, and the benefits they will derive from buying it.

Use graphics in your promotional materials. Beautiful graphics have the power to instantly convey the quality and value of your ebook. Graphics can also convey the amount of valuable information the book contains and your careful attention to detail. Professional graphics sell professional books. They reassure the customer that the product is what it claims to be.

Consider excerpting chapters for articles. You can offer these tidbits for free on your website as a sort of demo of your book. Include a link to the sales page for your ebook at the end of the excerpted articles.

Finally, when you set up your download link, make sure to simplify the process. It’s a good idea to offer a few bonuses that make your book even more enticing to purchase, but make sure the bonuses are valuable and high quality.

Too many bonuses that are basically a load of useless stuff will compromise the impression your audience has of your ebook. The goal is to convey to your audience that they are getting a quality product for a good deal. That means applying restraint, especially when it comes to adding bonus items. Too much free stuff offered diminishes your credibility.

Make sure your book is a quality product, relevant and current. Develop an effective marketing plan that includes excellent sales copy and excerpted articles. Then offer your book for sale, and wait for your audience to discover you.

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The Top Benefits of Live Video for Marketers

Facebook, Video

Live video is currently an exciting topic among technologists and futurists and it’s widely expected that it will play a big role in the way we communicate online going forward.

And for marketers, live video is also very exciting. That’s because it presents us with an entirely new audience to market ourselves to, an entirely new way to interact with them and more. Read on to learn the very best benefits that live video has from a marketer’s perspective.

Engagement

Live video is excellent for engagement and allows you to reach your viewers in a way that will feel much more personal, intimate and direct.

There are a number of reasons for this. First, the fact that the video is live means that your viewers feel as though you’re talking directly to them. Second, the fact that they can interact via comments and that you can respond to them means that they can actually have a live discussion with you. If you’re reviewing a product or conducting a live video session, you can actually answer questions right then and there.

Excitement

Another of the biggest benefits of Facebook Live is that it feels incredibly new and exciting. That is to say, that associating yourself with live video streaming is something that will instantly make your personal brand, or your company, seem a lot more forward thinking.

Lack of Competition

In fact, Facebook Live is so new right now that there is hardly any competition there at all. This is a new exciting format that people can’t wait to check out – but when they view the Facebook Live Map there’s often hardly anything there to watch.

What does this mean? It means that you can create live video and almost every time you stream, you’ll come away with brand new followers and subscribers. This makes growing your audience incredibly easy.

You Can Build Hype

A live video is an event. What’s more, this is an interactive event. If you’re good at building excitement and anticipation then, you can make this into something that your audience can’t wait for and you can get them counting down the days. By making your audience have to wait, you can effectively increase the excitement and anticipation by a large margin! And actually, this sort of content works particularly well if you’re building a sales funnel and you need a seminar to increase your engagement.

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Make It A Habit – The Benefit Of A Routine and Habit Filled Day

Self Improvement

Have you have noticed that it gets harder to make decisions toward the end of the day? You’re too tried to figure out what to have for dinner or what to watch on TV. That’s because we all have a finite amount of decisions that we can make in any given day.

Knowing that helps us prioritize. We can cut out a lot of decision making by implementing habits and routines. That way we save them for the important stuff. It also frees brain space for more creative and productive thinking. Routines are a great tool that simplify our lives and cut out a lot of our daily stress.

Chances are you already have a morning routine. You get up, you get your coffee, read the paper or check email and fix some toast before heading into the shower. Let’s expand on that. If you create a “uniform” for yourself, you don’t even have to think about what to wear. You just grab a pair of pants and a shirt, or a skirt, tights and sweater and off you.

Implement some routines into your workday wherever possible. Meal planning helps you figure out what meals to fix and eat. A cleaning schedule makes sure you stay on track with your household chores without you having to spend any valuable decision making skills in the process.

Wrap your day up with a bedtime routine that not only helps when you’re too tired to make smart choices, it also helps you fall asleep more easily. What works for your toddler works for you as well.

Start by doing a few chores that make the next morning easier. Making sure the kitchen is clean and the kids’ school things are in order are great examples. Come up with a few calming things that help you slow down and get ready for sleep. Read a book, listen to some music or wind down with a cup of herbal tea.

Sit down with a pen and piece of paper and think about what parts of your day and week you can turn into routines. Write the down and create daily to-do lists for yourself until you’ve established these new habits and routines.

Spending a little bit of time creating routines and habits will make your day run a lot smoother. You might just find yourself less stressed and get more done during your productive hours. And that’s a beautiful thing. It allows you to save plenty of decision making for the fun stuff like figuring out what park to go to, what family movie to watch or what board game to play.

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The Most Successful Entrepreneurs Take Personal Responsibility

Mindset

There are certain attributes that you can find with almost every successful entrepreneur out there. Drive and persistence are among those, but another huge one is the willingness to take personal responsibility for their life and their livelihood, which is why so many of them are successful.

Have you ever met someone who believed that everything that happened to them was someone else’s fault even when it was clearly theirs? That kind of person will never be a successful entrepreneur because they believe that things happen to them instead of them making things happen, either positive or negative. So, how can you cultivate this personal responsibility to be a successful entrepreneur?

The World Owes You Nothing

Successful entrepreneurs feel as if the world is theirs for the taking, but they don’t feel like they are owed something by the world. They believe that if there is something that they want or need, the responsibility to go out and get it is theirs and theirs alone.

They don’t believe that someone is going to come along and hand them a check, without a great deal of hard work beforehand. That’s why they are so good at recognizing opportunities – because they are looking for them, and they are willing to act when they see the opportunity present itself.

They Do Not Act Like Victims

There are people out there who have what is called a victim mentality, which simply means that they believe that some metaphysical thing – like fate – is out to get them, and that’s why they haven’t had the opportunities that other people have. They think of themselves as a victim, and thus they have negative thoughts and beliefs, which is an attribute not suited for entrepreneurship. Successful people know that when something bad happens it’s just chance or could have been avoided, and they have the opportunity to rise above it.

They Learn from Their Mistakes and They Are Grateful

Finally, a successful entrepreneur not only has no problem making mistakes – they know it is going to happen whether they have a problem with that or not – they actually embrace their mistakes because they have the opportunity to learn something from them.

When something bad happens, they consider it a learning experience and they improve so that it doesn’t happen again in the future. Most of the time, entrepreneurs are very grateful for the learning opportunity as well, because they might have continued making that mistake if it hadn’t been brought to their attention.

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Steps to Publishing Success

Publishing

First, you have to write a quality book that has a clear target audience. And your book must answer a common problem or need that audience shares. Then you have to develop a marketing plan, and stick to it.

Let’s begin with the process that should commence before you write your first word. Begin by reading A LOT. Read both books you passionately love and books you can’t seem to make it past page five. Then figure out what the author did in the book you loved, and what was wrong with the book you couldn’t finish. Write down these points so they are crystal clear to you. Read other people’s books for inspiration and to discover what you should avoid as a writer.

The next step is to plan out your book. Narrow down your subject, and then divide it into chapters. Each chapter should address a specific aspect of the problem your book is going to solve. In each chapter, break the specific aspect down into several parts. This will help your readers take in your information a bit at a time instead of overwhelming them. It’s not quite spoon feeding the information to your readers, but it’s close.

The next two steps are obvious. Write your book and then revise it. And then revise it again. And perhaps again. Of course, writing can be hard, and writing a book can seem like an impossible task. There are many books out there that give you guidelines to help you become familiar – and even love – the process of writing and revision. Find a number of books about writing. Better yet, find a number of books about writing the specific type of book you aspire to write. These can serve as roadmaps on your writing journey.

Once you’ve written your book and revised it at least twice, show it to someone else whose opinion you respect. If you’re lucky enough to know a good editor, see if you have something to barter for him or her to go through your manuscript. Or join a writing group and let the other members critique your work.

Then take all these ideas from other people, and revise your manuscript one last time. And then stop. Put down that pen! Get your hands off the keyboard.

One of the most important steps to actually producing a book is to know when to stop writing and tinkering with it.

You’ve finally written your book. Pop open the bubbly. Give yourself a night out on the town.

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The History of Live Video Streaming

Facebook, Video

Live streaming is touted to be one of the ‘big new deals’ when it comes to digital marketing. There has never been something quite like this and the rate at which it has grown in even the first few months is quite remarkable.

Experts speculate that live streaming is going to be massive but we don’t have to speculate. All you have to do is take a look at the statistics which make it rather clear just what a big deal live streaming is going to be!

Did you know for instance that Periscope has already managed to attract a very impressive 10,000,000 user accounts?

And did you know that if you combined all the footage ever recorded on the platform, it would take you over 40 years to watch all of it? Two million people log in every single day, distributed across 25 countries.

When you consider how big Facebook is (it has more users than the population of any country in the world), it’s easy to imagine that live streaming is about to explode in an even bigger way.

Where It All Began

But where did this all begin? It may surprise some to realize that Periscope actually wasn’t the first live streaming site to make it big. Instead, that accolade belongs to Meerkat which launched in March 2015. Back then it was known as ‘AIR’ and ‘Yevvo’ and it was immediately apparent that this was going to be a big game changer in social media marketing.

At first, Twitter helped this success and worked closely with Meerkat. Shortly after though, the company clearly decided they needed their own contender in this new space; which is when they bought the then-small Periscope for a sum of $100 million.

Facebook’s Entry

From there, Facebook decided to get involved and rolled out an experimental live service for its best-known members. In December 2015, this was extended across Android and iOS devices and later it made its way across the pond.

Facebook is currently taking this movement very seriously, stating that live video enjoys much more engagement compared with other types of video and that they envisage a time where one day video is the primary form of content. The ranking algorithm that dictates what gets seen on the news feed has been tweaked to prefer live video and marketers everywhere are getting excited.

More new features are coming to the service all the time and in short – this is a very good time to be involved with Facebook Live.

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